How to Create SEO Content That Google (& Your Audience) Loves

The phrase “write for humans, optimize for search engines” has been tossed around for years—but here’s the truth: if your content isn’t working for people, it won’t work for Google

Google Ads vs. SEO: Which Strategy Is Right for Your Business?

Introduction When it comes to driving traffic to your website, two of the most popular strategies are Google Ads (formerly known as Google AdWords) and Search Engine Optimization (SEO). Both

Make Google a Fan of your Website

If you want to improve your website’s SEO (Search Engine Optimization) and climb the search rankings, the key is simple—make Google love your site. But how do you do that?