Hidden Lake Newspaper Ad Design - "Lead the Way"

MGM Healthcare, parent company of Hidden Lake Care Center in Raytown, MO., challenged Chatter Marketing to develop a strategy and ad design for the Residential Care side of the community. We used images from the actual property to demonstrate the communities serene surroundings while also focusing on services and amenities. A call-to-action was also utilized as an additional strategy to get community phones ringing quickly. The overall ad design was used in conjunction with a direct mail campaign to increase reach and frequency.



Chatter Marketing, Inc. is a full-service advertising, marketing, branding, public relations, and social media agency located in Tulsa, Oklahoma. The Chatter Marketing team has been creating BUZZ, or “Chatter,” for small and medium-sized organizations since 2013. They use their expertise and strategic skill to identify the client’s most unique selling point(s) and give audiences...something to talk about.